02. LIPTON Re-branding
This is a re-branding project. I selected an existing CPG (consumer packaged goods) brand that is not popular or has fallen out of favor/fashion. I will be re-branding the company from the ground up. Lipton is a good choice to re-brand as a brand I support their products.
![](https://freight.cargo.site/t/original/i/86259e43452e1a85a21c16b69bdec6c8fd988f2b7003c6d3fbfdecda795839ae/Two_Smartphone_12_max_pro_mockups.jpg)
![](https://freight.cargo.site/t/original/i/5af978cdb638205b40af3bd727cf11342da75a2e3de9e08fbce16ee6e6778c42/psd_06q.jpg)
![](https://freight.cargo.site/t/original/i/bf7c635b114f85ef8e400685ee0a26e97f4c87488a1391fb0388929ea52e47d2/cups.jpg)
![](https://freight.cargo.site/t/original/i/c924a27e02c3964fdeed7b9ecf01034c779669d4884b030d22db688e264ab0fb/box_9.jpg)
![](https://freight.cargo.site/t/original/i/bac057e67439a7be5b3589acd443c36535b4eb83b4a5658aa63204272c6dfdb5/BILLBOARD.jpg)
![](https://freight.cargo.site/t/original/i/1e5e13f470520cc819525de4d6b2ba0242248e1e35514429b02c9acfc9c035a5/Tea_Bag_2.jpg)